Web design trends for 2018.

We know what you are going to say…this is for 2018 and not for this year. We figured we would start with an article on the last trends for web design and then ease into another article for what to look out for this year. A lot of what was trendy for 2K18 is going to be relevant for this year as well.
As always for these short types of articles, you should definitely go take a look at the original one that we will link back to at the bottom of the page.

So we picked 5 out of the 15 total trends:

Illustrations/Storytelling

Illustrations are one of the best ways to make your companies website friendlier and through them tell a story. Whether it is to promote a product or to explain seamlessly the services you provide. They allow you to have a graphic website and fewer words as your illustrations will do have the job of describing your products/services.

Bright gradients & Vibrant colors

It is with no surprise here that we chose this trend to be in our top 5.
We mentioned in an earlier article how gradients are making a run for it in the design world recently and that you will see much more from them moving forward. We talked about Apple and Instagram that have been using them but many more high-end brands are making the switch from a solid color trend to gradients.
Lovely isn’t it?

Minimal studio shots

This is what we call Multistability.
Most often used in E-commerce sites we find them everywhere. It allows better use of the background to put under the spotlight the product or design that needs most highlighting. Simple and elegant we would love to see more content using this principle.

Big bold & Creative typography

We love typography…and the bigger and bolder they are the better impact you will have. Some of the most commonly used fonts today were created by typographers in the last century. Only to name two of our favorite ones, Paul Renner from whom you all know Futura and Adrian Frutiger who blessed us with Avenir, Univers, and Frutiger.

Micro-interactions

For our last contestant, we chose to talk about micro-interactions. Google has announced that they will completely switch and target mobile first website for their search algorithm. It is crucial when designing a website that your workflow starts with a mobile version of your end design. It helps you optimize the responsive of your desktop version and you won’t have unpleasant surprises when doing so the other way around.
Micro-interactions are what makes your mobile app/website stand out and inspire trust to your users. It is vital when implementing your UX to your design and really helps your users feel comfortable navigating through the interface.

We spend a lot of time on the website Medium and you should too. Many topics to scroll through and is always a quality read for your commutes and breaks.

Please have a look at the original Article that inspired this one here.
And a shout out to its writer and UX/UI designer Roh𝔦t Kr․

Look out for the 2019 Web design trends article coming out soon.

 

L&S out.

Want to hear more?

Web design trends for 2018.

We know what you are going to say…this is for 2018 and not for this year. We figured we would start with an article on the last trends for web design and then ease into another article for what to look out for this year. A lot of what was trendy for 2K18 is going to be relevant for this year as well.
As always for these short types of articles, you should definitely go take a look at the original one that we will link back to at the bottom of the page.

So we picked 5 out of the 15 total trends:

Illustrations/Storytelling

Illustrations are one of the best ways to make your companies website friendlier and through them tell a story. Whether it is to promote a product or to explain seamlessly the services you provide. They allow you to have a graphic website and fewer words as your illustrations will do have the job of describing your products/services.

Bright gradients & Vibrant colors

It is with no surprise here that we chose this trend to be in our top 5.
We mentioned in an earlier article how gradients are making a run for it in the design world recently and that you will see much more from them moving forward. We talked about Apple and Instagram that have been using them but many more high-end brands are making the switch from a solid color trend to gradients.
Lovely isn’t it?

Minimal studio shots

This is what we call Multistability.
Most often used in E-commerce sites we find them everywhere. It allows better use of the background to put under the spotlight the product or design that needs most highlighting. Simple and elegant we would love to see more content using this principle.

Big bold & Creative typography

We love typography…and the bigger and bolder they are the better impact you will have. Some of the most commonly used fonts today were created by typographers in the last century. Only to name two of our favorite ones, Paul Renner from whom you all know Futura and Adrian Frutiger who blessed us with Avenir, Univers, and Frutiger.

Micro-interactions

For our last contestant, we chose to talk about micro-interactions. Google has announced that they will completely switch and target mobile first website for their search algorithm. It is crucial when designing a website that your workflow starts with a mobile version of your end design. It helps you optimize the responsive of your desktop version and you won’t have unpleasant surprises when doing so the other way around.
Micro-interactions are what makes your mobile app/website stand out and inspire trust to your users. It is vital when implementing your UX to your design and really helps your users feel comfortable navigating through the interface.

We spend a lot of time on the website Medium and you should too. Many topics to scroll through and is always a quality read for your commutes and breaks.

Please have a look at the original Article that inspired this one here.
And a shout out to its writer and UX/UI designer Roh𝔦t Kr․

Look out for the 2019 Web design trends article coming out soon.

 

L&S out.

Want to hear more?